FASTN work to build safe, nurturing relationships that people can depend upon over time. As a small organisation aiming to build a network they needed support in their digital communications to ensure that the limited resource they had available was used as efficiently as possible to produce the best results.
In order to do this I helped to set out a digital strategy for FASTN that:
- Targeted specific channels to improve audience reach
- Built processes and the capacity in the team to deliver
- Created a digital tone of voice and style guide
- Built visual templates to help improve engagement of social content
Further to this work I helped the team to develop specific pieces of content with key influencers and potential partners in the space.
Here is an example of one of these pieces:
I continue to support FASTN with content design and creation.